Ready,
Get set...
Storefront
Storefront with Gustaf
Storefront is Gustaf's built-in e-commerce and fully hosted storefront that lets you sell products directly from the Gustaf ecosystem. It's perfect for anyone without an existing platform like Shopify or WooCommerce. No need for plugins, themes, or manual setups. Just choose the products you want to offer and let Gustaf handle the rest - from catalog sync and checkout to order fulfillment and payouts.
Storefront is designed to get you up and running fast, with zero overhead and full access to the Connect product network.
What is Storefront?
Storefront is a seamless, no-code sales layer built right into Gustaf. If you're a client on the platform and don't have your own store, Storefront gives you a powerful, professional and styled online shop, integrated out of the box. It runs seamlessly with Connect, which means pricing, descriptions, media, and fulfillment are synced automatically, so all you need to do is set your margin and start selling.
Why build a store from zero?
Running an e-commerce business usually means juggling multiple systems: platforms, apps, payments, inventory, and support. And if you don't have a storefront already? That means upfront cost, time, and complexity.
Storefront removes all of that.
Instead of building from scratch or paying for external platforms, you get a complete shop already connected to thousands of products via Connect, with built-in logistics, checkout, and fulfillment.
You set your prices, we handle the rest.
Sell without limits
It's free to launch and run your Storefront:
There are no monthly fees or platform charges (ever). You only earn when your store generates real sales.
No purchase obligations or stock:
You're not buying products. You're selling them on behalf of merchants, and you keep whatever margin you set above the base price.
The more products the better:
The catalog is always growing. More articles mean more chances to build a niche and grow your shop.
How it works
Storefront is designed to make selling effortless. Once you activate your store, it's connected directly to Gustaf's product catalog. You can browse, select, and import items with a single click. Products appear in your storefront instantly, complete with descriptions, photos, and pricing.
When a customer places an order, it's routed directly to the merchant for fulfillment. You get paid the margin between the merchant's price and your sale price, which means no stock, no shipping, no complexity.
Everything happens automatically. You just sell.
Stocked from day one
Your storefront is powered by the Gustaf catalog. That means every product listed by approved merchants can be added to your store, without integrations or no downloads, and no spreadsheets.
Every product you add is live instantly, complete with all the content you need to start converting visitors into customers.
You run the front
Every product you add to your Storefront becomes available to customers with no overhead on your side. You don't handle payments, fulfillment, or shipping. That's all taken care of.
Your role is to curate, market, and price strategically. When a sale happens, your margin is automatically calculated and paid out.
We handle the rest
Storefront takes care of everything behind the scenes. There's nothing to install, configure or manage. You focus on selling. We do the rest.